Resume

Professional Experience

June 2016 - present

Digital Marketing Coordinator/Designer

Sendik's Food Markets, Milwaukee, WI
  • Design email marketing campaigns to Sendik’s Fan Club and other lists, including weekly e-blasts and data-driven targeted promotions via iContact to 100,000+ subscribers
  • Update content across Sendik’s web properties using CMS systems & HTML/CSS, which collectively receive over one million monthly page views
  • Monitor digital campaigns using Google Analytics and identify opportunities to increase web traffic
  • Write, design and deploy weekly company newsletters to 1,900+ associates
  • Facilitate all aspects of social media management including maintaining a content calendar, writing posts, developing photo and video content, tracking performance, responding to guests and leveraging a monthly Facebook Advertising budget
  • Create and edit custom motion graphics for promotions and events using Adobe Premiere Pro and Adobe After Effects

February 2016 - May 2016

Entrepreneurship Intern

UWM Research Foundation, University of Wisconsin-Milwaukee, Milwaukee, WI
  • Supported communication strategy for engaging UWM students in entrepreneurship by designing, developing, and distributing e-blasts using MailChimp platform

July 2012 - May 2016

Undergraduate Research Assistant to Dr. Nathaniel Stern

Peck School of the Arts, University of Wisconsin-Milwaukee, Milwaukee, WI
  • Created documentation videos and design materials to support artworks and events using Adobe CC
  • Wrote and edited academic texts for publishing and presented research at symposiums
  • Developed wireframes for web project Comment Wars and received Travel Award to facilitate multimedia exhibition at Glasshouse Project in Brooklyn, New York

Education

May 2016

Bachelor of Fine Arts (Concentration in Digital Studio Practice)

Peck School of the Arts, University of Wisconsin-Milwaukee, Milwaukee, WI

Certificate in Digital Arts and Culture

College of Letters and Science, University of Wisconsin-Milwaukee, Milwaukee, WI
  • Summa Cum Laude, Cumulative GPA 4.0/4.0, Dean’s List Student

Leadership & Activities

2015-2016

Winner, UW-Milwaukee Student Startup Challenge

University of Wisconsin-Milwaukee, Milwaukee, WI
  • Received $10,000 entrepreneurship grant to develop business models, collaborate with engineers to brainstorm product prototyping solutions, and design brand identity

Skills

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Premiere Pro
  • Adobe After Effects
  • Adobe Dreamweaver
  • HTML5/CSS
  • Bootstrap
  • Wordpress/Drupal
  • iContact/MailChimp
  • Sprout Social
  • Facebook Advertising

Other

  • Technical adaptability
  • Creative brainstorming
  • Deadline management
  • Public speaking

Contact Me

I enjoy using my skills to execute both personal and client-based projects.

Let’s grab coffee and build something together.

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